The SBA states that 30% of new businesses fail during the first two years of being open, 50% during the first five years and 66% during the first 10. The SBA goes on to state that only 25% make it to 15 years or more. There are a lot of reasons for this high failure…
Or – A better way to look at that is: How to Earn More With Your Marketing Dollars It might sound counter intuitive at first, however often companies are spending too little which wastes marketing dollars because sometimes spending more can prove more profitable. Advertising is a lot like shooting up a signal flare to…
Why optimize for voice search? We all speak things differently than we write them, and search engines look at voice search differently than a text search. Long tailed keywords are more important than ever with voice search and search results for voice tends to single out one answer. That makes is vital you show up…
There are a lot of reasons to set up a mobile app- One up the competition Make your website easier to operate It can speed up your website It adds confidence in your business Get you valuable information from your app users Reduce marketing costs Improve sales Reduce support needs Get customer feedback Now that…
Story by: Cheryl Baldwin, Director of Marketing Communications at WSI When Instagram Stories first launched in 2016, I thought to myself, “This is just a copycat of Snapchat”. I doubted this new Instagram feature would be able to compete with Snapchat, because “Hey, Snapchat did it first, right?” Two years later, it seems like Instagram has leapfrogged its…
